In recent times, the age-long American tradition of the anchor of "CBS Evening News," is now in third place in the ratings, . Don Lemon's "CNN This Morning" has been on a steady decline through its first three months, shedding viewers from its already underwhelming audience each time the calendar flips. Norah's strength as an interviewer as someone who is willing to ask tough and fair questions has really helped us cut through the noise and get people the answers they need. With a morning show that veered away from the celebrity guests and live music of NBC and ABC, CBS found success with a commitment to hard news and reporting. Here are a few solutions. Producers who previously worked alone were paired in teams of two, helping them overcome the lack of resources created by being out of the office. Tyndall said that with a new show, it can take as long as 18 months to solidify an audience. Ratings taken for month of November. Cable news, in particular, is equal parts information and entertainment for many viewers. All three broadcasts are now usually among the top 10 most-watched programs in America . We continue to focus on those areas where we're seeing changes that affect how people live their lives and move forward., To adjust to the limitations of the pandemic, remote production became standard for the. This wave of increased viewership is not isolated to rated as one of the top programs shown weekly. CBS Evening News' Norah O'Donnell is reportedly at risk of losing her $8-million-a-year job as head anchor at 'CBS Evening News,' as the network's top brass look to replace her due to lackluster . Ratings for the new CBS Evening News anchor Norah ODonnell are still underwater, but they may have finally hit bottom. During the same time, viewership in the coveted 25-54 demo rose 30%. Sunday Morning and 60 Minutes are better than ever, says Tyndall. STUDY: TV News Shields Biden From Blame Over His Inflation Disaster, when former anchor Jeff Glor was delivering the news. 1 news brand in key metrics to help drive the national conversation as the top-performing organization, according to Comscore. have evening news with different ratings. In thinking about integration of a different kind, CBS News does seem to have one day perfected Sunday. Tonight, the campus of Michigan state university is in mourning, hosting a vigil to honor of the issued victims of Monday's deadly shooting. We've received your submission. CBS was the most popular network in primetime last week, averaging 5.5 million viewers. And its true that there is a general feeling among many on the right that the media as a whole is biased. !, My God, How Craven Can You Get? Chris Hayes Pillories Tucker Carlsons Election Denialism Driven by Groveling Fear of Viewers, Jesse Watters Claims Voters Are Wondering If Hospitalized John Fetterman Is Still Alive, Kevin McCarthy Defends Tucker Carlson Jan. 6 Footage Deal As CNN Reporter Confronts Him Over Fox Host Downplaying Capitol Riot, Legal Expert on CNN Downplays Significance of Murdoch Testimony in Fox Defamation Case: Its Not a Smoking Gun. Look, when CNN began talking about Fusion data, they did so because the Nielsen metric that combined television viewership and Web readership made them look better. FOX Sports presentation of Super Bowl LVII drew 113 million viewers as the Kansas City Chiefs topped the Philadelphia Eagles 38-35 from State Farm Stadium in Glendale, Arizona. Locked in third place behind NBC's Today and ABC's Good Morning America, CBS This Morning saw its ratings climb with the pairing in 2012 of King and broadcast veteran Charlie Rose. There also is the absence of Donald Trump from the news cycle, which bumped up ratings, and the simple fact that daylight savings time has typically seen a decline in evening news viewership. These types of interviews and moments are not easy to plan. The female-centric review show co-hosts Melissa Joan Hart and Amanda Lee discuss the Royal Family and their new season with Rachel Campos-Duffy on 'Fox & Friends Weekend.'. 2023 NYP Holdings, Inc. All Rights Reserved, Norah ODonnell gets new deal to stay at CBS Evening News: reports, CBS News staffers embarrassed over ex-Trump aide Mick Mulvaney gig, CBS Evening News Jan. 6 broadcast sets tongues wagging about Norah ODonnells future, Norah ODonnell in danger of losing anchor spot at CBS Evening News. For the comparable week of July 29, Glor had 5,537,000 to her 4,897,000. Wil these ratings This could serve to boost the struggling local news outlets in some cases, and also raise the profile of Couric. For example, after multiple people asked about why their relief checks hadnt arrived, the team investigated, and a piece explaining the hold-up aired on April 27. Lacking a 24-hour cable news outlet is something both CBS and ABC are hurt by, and CBS must find other ways to combat this problem. When I was at CBS News, we always talked about elections or the first man landing on the moon as defining events. For now, surging infection rates in several states suggest that viewership patterns for the nightly news will continue to develop in new ways. 1 in Total Viewers for the 4th Consecutive Week, Championship Final of ABC's "Celebrity Jeopardy!" January 3, 2020 7:34pm. In October, in response to weeks of plunging ratings that saw ODonnells viewers ages 25 to 54 routinely drop 20% to 29%, Zirinsky told The Post that she was extremely pleased with the shows quality of journalism, adding that ratings are not the sole measure at this time.. But with nearly half the country voting GOP, it doesnt help bring viewers in when there is a public perception of unfriendliness toward the party. But, for the, The "CBS Evening News with Norah ODonnell" airs every weeknight on CBS across all U.S. time zones and streams on. Read our research on: Congress | Economy | Black Americans, Note: Ratings taken for month of November, 1615 L St. NW, Suite 800Washington, DC 20036USA I think her instinct is to innovate and try new things., Tyndall agrees, and points to the Palin interview as part of the reason for the networks bump in the ratings at the end of 2008: You could argue the success at the end of last year was a result of buzz from the Palin interviews. Value 32. 1 in Total Viewers for the 5th Consecutive Week, "Not Dead Yet" Opens as ABC's Most-Watched Multiplatform Comedy Debut in Nearly 4 Years, "Animal Control" Delivers FOX's Most-Streamed Scripted Debut Ever, Netflix Top 10 Week of February 13: "Your Place or Mine" and "You" Hold Top Spots; "Perfect Match" Debuts at #2 on English TV List, "Puppy Bowl XIX" Was the #1 Non-Sports Telecast on Sunday, Feb. 12, ABC News' "Nightline" Ranks No. It might go back as far as Murrow taking on McCarthy, and certainly as far back as Rather facing down Nixon or Rather going after George Bush Senior on Iran Contra. (Even Cronkite has his detractors on the right.). She has had really good interviews like the one with R. Kelly, Tyndall said. In the six weeks following March 16, viewership across the three programs increased 39% year-over-year. Be sure to check back each week to see the updated standings below, and don't miss all of CBS Sports' XFL coverage.We've got a detailed XFL 2023 viewer's guide, Power Rankings, the full 2023 . watching the evening news has been revamped. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. Up to 9% of Bird Fatalities are from a Collision. CBS Evening News was -11% year-over-year, TVNewser said of the first week of August. When asked about solutions, both Hartman and Tyndall jumped to Courics work during the 2008 presidential campaign and Gov. That's a drop of 14%, with the falloff even more dramatic among the younger viewers coveted by advertisers: down 18% among viewers 25-54 and down 21% among viewers 18-49. Over the last three months, television news has undergone a renaissance. In its first week broadcasting from DC, the shows total viewers jumped to 5.9 million, down 8% from a year earlier. Visit "CBS Evening News with Norah O'Donnell" on CBSNews.com: Watch videos, view pictures, read world news features, find consumer alerts and more. tips@mediaite.com. Nightly News: This is broadcasted by NBC, it is the second-highest evening news in terms of ratings. Norah's strength as an interviewer, as someone who is willing to ask tough and fair questions, has really helped us cut through the noise and get people the answers they need. The mission of the Media Research Center is to document and combat the falsehoods and censorship of the news media, entertainment media and Big Tech in order to defend and preserve America's founding principles and Judeo-Christian values. CBS News ranks 201st among News Other sites. King's contract negotiations came after being named one of TIME's 100 Most Influential People, and after a series of high profile interviews, including King's tough questioning of Virginia Governor Ralph Northam amid a scandal involving a yearbook photo that appeared to show Northam in blackface, and King's one-on-one interview with R. Kelly, the musician facing sexual abuse chargesan interview that featured bizarre behavior by Kelly, and which went viral online. The nightly newscasts often ranked atop each networks most popular shows, or, as has been the case with World News Tonight, No. This is the highest since the beginning of this century. this has contributed to the tremendous increase in TV news viewership. All rights reserved. Amid civil unrest and a global health pandemic, millions of new viewers have made broadcast news a nightly ritual. It was also the first time since ODonnell took the helm, that the show didnt lose double digitsin the 25-54 bracket, also only down eight percent year-over-year for the total viewership. Couric may never turn the viewers she gets during her sporadic Webcasts, or the YouTube traffic, or her Twitter followers into regular viewers of the Evening News, but shouldnt she get some credit for that extra reach? For the week, World News Tonight has 8.86 million viewers, NBC Nightly News had 7.29 million and CBS Evening News had 5.34 million. The pandemic has changed the way everyone works. Deadline is a part of Penske Media Corporation. Whats more important is how those numbers are different. Ms. Zirinsky, 69, is a singular figure at CBS News, the rare woman to climb the ranks of network news she was the inspiration for Holly Hunter's character in the 1987 film "Broadcast News . Featuring Evening News pieces, reporters and more on the late night local newscasts, 11pm in most markets, could showcase the national product in a new way. The feedback has resulted in full segments on the broadcast. To some extent, people have more trust for that kind of information, coming from traditional, objective, factual news organizations, and that would include the major network broadcast news operations and the nightly newscasts.. The study, which measured the popularity of 24 top news anchors, showed CBS' evening news host Pelley beating out CNN 's Anderson Cooper by . Are Glass High-Rises to Blame? Things are not at all well on CBS Evening News, the flagship evening program for the third-place broadcast network. Amid civil unrest and a global health pandemic, millions of new viewers have made broadcast news a nightly ritual. For all the talk about CBS News head Susan Zirinsky booting the more-balanced Jeff Glor (whose last newscast was May 10) under the guise of low ratings, that move sure didnt appear to have paid off. Because of the work schedules of Americans now, fewer and fewer people are able to get home by 6:30pm (or earlier in some markets). And for us, being able to broadcast stories about what is happening across the country to millions of viewers every day is worth the sacrifices we have to make because of the pandemic.. Ratings for the new "CBS Evening News" anchor Norah O'Donnell are still underwater, but they may have finally hit . Our sense of urgency about covering these stories will not diminish, says Shaylor. Privacy and cookies policy | Terms of Service, Hoda Kotb's on-air absence finally explained by NBC, CNN to air education town hall with Ohio governor March 9, 'Today' anchor leaves mid-show after testing positive for COVID-19 as co-anchor remains missing, Using drones for a new perspective on the news: Raycom Media, See how Aston can improve your broadcast graphics, Primeview future proofs studio video walls with HDR. Viewership also had a notable increase during the first week in June in the aftermath of George Floyd's death and the worldwide protests for racial justice it prompted. Its the first time in more than a decade that the shows drew such consistently large viewership. television news has undergone a renaissance. The Those losses (or, in NBCs case, a near wash) are significant because they show network morning TV is continuing the trend of losing viewers. I think there's a lot of creativity going on, in a variety of ways, says Mark Lukasiewicz, Dean of Hofstra University's Lawrence Herbert School of Communication and former news producer and journalist. (L-R) David Muir, Lester Holt and Norah O'Donnell, Democratic Leaders Seize On Rupert Murdoch Deposition In Dominion Lawsuit, Call On Fox News To Stop Spreading Election Denialism, CNN Sets April Debut For News Central Dayside Lineup, Hoda Kotb Absent From Today Due To Family Health Matter, Savannah Guthrie Still Out After Positive Covid Test. Staffers who work in the office are screened by a nurse remotely each day, wear masks, and practice social distancing. The audience age of evening newscasts is on the rise (now over 60 years old), and the number of people watching the evening newscasts is on the decline. Those numbers meant ODonnell continued the trend of failing to break five million total viewers. Delivers New Series Highs, Netflix Top 10 Week of February 6: "You" Is the Most Viewed Title This Week; "Your Place or Mine" Tops the English Films List. So, which hepatitis is the worst? Compared to the same week in 2018, ABC was +3% in total viewers, NBC was -6% in total viewers, while the CBS Evening News with Norah ODonnell struggled yet again, -12% year-over-year, TVNewser reported for the last week in July. After making the major transition from CBS This Morning anchor Norah ODonnell has been floundering in the ratings fight with ABC and NBC by hemorrhaging viewers for the first six weeks, according to the Nielsen ratings. Does Fox News still use the Fair & Balanced and We report. In many ways, they have to come to Couric as much as she must seek them out. In the 25-54 demo last week, World News Tonight averaged 1.7 milion, compared to 2.09 million a year earlier; NBC Nightly News posted 1.35 million vs. 1.93 million, and CBS Evening News had 939,000 versus 1.19 million. Another comparison is the same week in 2019, which was much calmer than the sensational week of 2020. without much to do and a longing to know what is happening all around the world CBS Evening News ratings have been on the decline in recent years. CBS Evening News was the top telecast on the network last week in total viewers on Monday, Wednesday and Friday and Wednesday and Friday in adults 25-54. It becomes a moment and one the CBS Evening News must capitalize on and own. When its a personality-driven show, you dont need more than two or three of those moments. This material may not be published, broadcast, rewritten, These outlets may not have the gravitas of the evening newscasts, but they have the immediacy. They still have enormous reach and do great workWe all have to be careful about writing the obituary of evening news., Have a tip we should know? Thats the hope among network insiders, as ratings for ODonnells evening newscast among viewers ages 25 to 54 plunged more than 16% during the fourth quarter a dismal drop that nevertheless showed an improvement over her bumpy start when she took over this summer. By Matt Collins Article may include affiliate links. Updated. To adjust to the limitations of the pandemic, remote production became standard for the CBS Evening News. CBS News scored four #1 programs for the 2020-2021 broadcast television season, according to Nielsen most current ratings through Sunday, May 23, 2021. Fox News Digital finished January as the No. The enormous success of CBS in prime time actually ends up working to the detriment of the Evening News. Newly appointed CBS News president Susan Zirinsky told NPR in May "Gayle has made CBS a destination for exclusive interviews. Fox News Channel crushed CNN and MSNBC among total viewers for the 23rd straight month as The Five continues to make history by finishing as the No. It has since hovered in the 5.8 million range. (Interestingly, in New York, theres the opposite effect: WNBCs low ratings has brought Brian Williams Nightly News to 3rd in the Big Apple.). The Pentagon is right there. 1 in all of television. Thats a very sad, but seemingly unstoppable, trend line., Tyndall echoes those sentiments. According to data released by Nielsen Media Research, the show remains in third place which isnt a surprise but actually lost viewers both week over week and year over year. CBS Evening News. They were also down 13 percent in the critical 25-54 age demographic. A year after the start of the Covid-19 shutdowns, network evening news viewership fell to levels resembling pre-pandemic habits. Which TV news anchor is your favorite? Year ABC CBS NBC 1980 12.6 15.9 13.8 1981 13.6 13.4 13.2 1982 12.5 14.2 11.6 1983 11.5 14.0 11.6 1984 11.5 13.0 11.1 1985 11.7 13.5 12.3 1986 10.9 12.4 . These ratings are great as evening news is now considered one of the most-watched categories of programs in the U.S. these days. ODonnell who replaced former anchor Jeff Glor in July nabbed a mere 1 million viewers in the key age range coveted by advertisers during the quarter ended Dec. 29, according to Nielsen. For the week, World News Tonight has 8.86 million viewers, NBC Nightly News had 7.29 million and CBS Evening News had 5.34 million. This was not the case before the pandemic. The hike in ratings of the evening news is due greatly 60 Minutes: Season 56; CBS News Series Renewed for 2023-24 Season February 21, 2023 48 Hours: Season 36; CBS News Series Renewed for 2023-24 TV Season February 21, 2023 We continue to focus on those areas where we're seeing changes that affect how people live their lives and move forward.. . MixDex is supported by paid and affiliate links. The show was not rated Monday, Sept. 6, 2021, because it was still known as " CBS This Morning " at that time. That said, this number likely was a relatively small portion of viewers and it stands to reason at least some of those viewers would have figured out that the name changed as the week went on. In addition, the CBS Evening News gives viewers the ability to text ODonnell about what stories theyre interested in and what information they feel they need. The "CBS Evening News" is drawing just under 8 million viewers, which is a 21% increase from a year ago. These ratings may not be as high as the ones from the R: CBS This Morning Co-Anchors: Anthony Mason, Gayle King, and Tony Dokoupil. Get our latest storiesin the feed of your favorite networks. Its a story that is going to dominate American life for more than the foreseeable future.. Worst Beauty Products. Staffers who work in the office are screened by a nurse remotely each day, wear masks, and practice social distancing. Opinions expressed by Forbes Contributors are their own. Photo Illustration by The Daily Beast/GettyABC News' Wednesday announcement of the historic appointment of former top CBS News executive Kim Godwin as the first Black woman, indeed the first woman, to lead the Disney-owned network's news division was the initial step in an unprecedented game of broadcast news musical chairs involving ABC and CBS.Godwin's departure from CBS, where she was . Not easy to plan they may have finally hit bottom programs shown weekly television news has undergone a.... First time in more than two or three of those moments third-place network... The feed of your favorite networks for many viewers urgency about covering these stories will not diminish, says.. Many viewers a story that is going to dominate American life for more than two three! 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